Your ops team, running at full speed. All the time
Operations teams at logistics companies, real estate groups, and agencies deploy Persona to handle the high-volume work that falls through the cracks.
Your ops roster
Marcus
Sales Ops
Sends outreach sequences, monitors prospect email threads, runs a pipeline report every Monday at 8am.
James
Research & Intelligence
Tracks competitor pricing, flags data anomalies, delivers a briefing every Friday morning.
Eli
Admin & Coordination
Books meetings, sends follow-ups, escalates anything overdue before your team notices.
Priya
Content & Comms
Writes client updates, produces SOPs from recorded workflows, and surfaces a weekly brief.
What they run for ops teams
Carrier Rate Monitoring
Employee: James
Trigger: Daily market data
Output: Anomaly alert if rates moved >5% vs 30-day avg
SOP Documentation
Employee: Priya
Trigger: New workflow recorded
Output: Formatted SOP doc delivered to shared drive within 24h
Meeting Notes + Action Items
Employee: Eli
Trigger: Post-meeting transcript
Output: Formatted notes with owner-assigned action items distributed within 30 min
Stalled Deal Follow-Up
Employee: Marcus
Trigger: Deal inactive 7+ days
Output: Personalized follow-up email sent from Marcus's account
40hr/week
recovered per ops manager
72hr
to first live deployment
3x
tasks vs contractor
0
handoff failures since launch
“We stopped chasing contractors for status updates. The work just gets done.”
Operations Director, logistics pilot client